Privacy policy.
1. Who we are
This website is operated by Salt Merchant ("Salt Merchant", "we", "us", "our"). We are a company registered in England and Wales.
Our website address is: salt-merchant.com
You can contact us about privacy matters at: trade@salt-merchant.com
2. What information we collect
We collect personal information when you:
• Submit a trade sample request via our website form
• Contact us by email
• Browse our website (via cookies and analytics tools)
The personal information we may collect includes:
• Your name and job title
• Your company name, type, and website
• Your email address
• Your country of location
• Your approximate annual purchasing volume
• How you heard about Salt Merchant
• Any additional information you choose to include in your message
• Technical data including your IP address, browser type, and pages visited (collected automatically via analytics)
3. How we use your information
We use the information you provide to:
• Respond to your trade sample request
• Send you our trade price list and product information
• Assess your enquiry and determine whether we can fulfil your requirements
• Maintain records of our trade relationships and communications
• Improve our website and understand how visitors use it
We will only use your personal information for the purposes for which it was collected, or for closely related purposes that you would reasonably expect.
4. Our lawful basis for processing
We process your personal data on the following lawful bases under UK GDPR:
• Legitimate interests: processing trade enquiries and managing business relationships
• Consent: where you have explicitly indicated you are a trade buyer and requested a sample
• Contract: where processing is necessary to fulfil a trade agreement
5. Who we share your information with
We do not sell your personal data to third parties.
We may share your information with:
• Service providers who help us operate our website and business (such as email and analytics platforms), who are bound by confidentiality obligations
• Professional advisers such as solicitors or accountants, where necessary
• Regulatory authorities or law enforcement, where we are legally required to do so
6. How long we keep your information
We retain personal data collected via trade enquiry forms for up to three years from the date of your last contact with us, unless a longer retention period is required by law or necessary for an ongoing business relationship.
Website analytics data is retained in accordance with the settings of our analytics provider.
7. Cookies
Our website uses cookies to help it function and to understand how visitors use it. Cookies are small text files placed on your device.
We use the following types of cookie:
• Essential cookies: required for the website to function correctly
• Analytics cookies: help us understand how visitors interact with our website (via Google Analytics). These cookies collect information in an anonymised form
You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of our website.
8. Your rights
Under UK GDPR, you have the right to:
• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data (the 'right to be forgotten')
• Object to or restrict our processing of your data
• Request a copy of your data in a portable format
• Withdraw consent at any time, where processing is based on consent
To exercise any of these rights, please contact us at: trade@salt-merchant.com
We will respond to all requests within one calendar month.
9. How we protect your information
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or destruction. Our website is hosted on Squarespace, which maintains its own security standards and certifications.
10. International transfers
If you are located outside the United Kingdom, please be aware that your personal data may be transferred to and processed in the UK or other countries. Where we transfer data internationally, we ensure appropriate safeguards are in place in accordance with UK GDPR.
11. Changes to this policy
We may update this Privacy Policy from time to time. The date at the top of this page will always reflect the most recent version. We encourage you to review this policy periodically.
12. How to complain
If you have concerns about how we handle your personal data, please contact us in the first instance at trade@salt-merchant.com
If you remain unsatisfied, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulator:
• Website: ico.org.uk
• Telephone: 0303 123 1113